Don't Get Left Behind: Why Real Estate Agents Need AI Tools to Stay Competitive (August 2023)
- Mani Winmoor
- Aug 18, 2023
- 3 min read
Updated: Oct 15, 2023
The real estate landscape is being radically transformed by AI and automation. As a real estate professional, you face a stark new reality - either embrace emerging AI tools or get left behind.
Leveraging artificial intelligence is no longer just a novel idea - it's becoming mandatory to stay competitive in 2023 and beyond. AI real estate apps are rapidly altering the way agents market listings, value homes, generate leads, and conduct transactions.

The most successful agents of the future will be the ones leveraging smart AI tools to work faster and smarter. The average real estate agent spends 70% of their time on routine tasks like lead intake, emailing clients, scheduling, and documentation. AI automation can free up huge chunks of your time so you focus on revenue-generating activities.
Adopting AI real estate apps also allows you to deliver next-level service and insights to impress today's on-demand clients and buyers. For instance, AI tools can provide hyper-accurate home valuations, 3D virtual tours, predictive price modeling, and instant lead response. These services wow clients and give you a star reputation.
To help you stay ahead of the curve, here are 5 cutting-edge AI apps you can integrate into your workflow in 2023:

Epique is an AI tool tailored to real estate professionals that offers features such as AI content generation, property description generation, lead generation, and chatbot integration. By automating tasks like copywriting and generating property descriptions, Epique saves busy real estate professionals valuable time and enhances their productivity. It also provides chatbot integration, enabling users to engage with potential clients and provide instant responses to inquiries. Free + pro plans are available
Pros: Automates copywriting and property descriptions, Generates engaging listing content, Provides 24/7 chatbot for lead engagement, Saves time over manual writing
Cons: Chatbot can seem impersonal, Additional fee for AI content service
Rooomy uses AI to create stunning virtual staging and 3D visualization for properties. This tool allows investors to showcase properties to potential buyers in a realistic and engaging manner, even before any physical staging takes place.
Pros: Creates visually appealing virtual staging, Allows buyers to visualize unfinished spaces, Engaging 3D tours to attract buyers, Gets listings to market quickly
Cons: Potential slow rendering times, Virtual can't completely replace real-life experience
Propy employs AI for transaction management, automating various aspects of the property buying and selling process. Propy Title and Escrow leverages AI and blockchain technology for smoother & more secure transactions. From document management to compliance checks, it streamlines transactions while ensuring a smooth experience for all parties involved. With Propy, you can sell your property along with an NFT that can then be easily traded, sold or borrowed against its value. It provides authenticity of ownership via a digital certificate that represents a specific asset – digital or physical.
Pros: Automates much of the transaction process, Streamlines documents, compliance, payments, Provides smoother buyer/seller experience, Reduces repetitive manual work. Crypto-friendly option
Cons: Removes human guidance/advice during major financial transaction, Limited flexibility to handle non-standard cases
Reonomy provides comprehensive property data and insights using AI. It analyzes property information, ownership details, market trends, and more to assist commercial real estate investors in identifying lucrative opportunities.
Pros: In-depth property and market data, Identifies promising investment opportunities, Analyzes owners, trends, comparibles, and more, Helps CRE investors make data-driven decisions
Cons: Very data-focused, less on operational help, Doesn't facilitate actual deal negotiation/closing
The takeaway is this: AI is no longer just the future - it's here now transforming real estate. Embrace it or fall behind. By utilizing these AI tools, you can gain valuable insights, streamline processes, and make data-driven decisions to enhance your real estate investment strategies. It's a revolutionary technology that can help you win BIG, so try them & learn what fits your strategy!
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